Meet the Participants

We’re thrilled to showcase the incredible diversity of participants in our Redesign Food for Value programme. From plant-based ready meals to upcycled ingredients, our participants are redefining the future of sustainable and healthy food.

Each participant brings a unique perspective and solution to the table, contributing to a more sustainable and health-conscious food system.

Discover all the participants and their groundbreaking products.

Join us in celebrating these changemakers who are making a real impact in the food industry!

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  • Concept testing as a purposeful step in the Redesign Food for Value journey

    Even the most brilliant food innovation can stall if the story doesn’t land with consumers. At Redesign Food for Value, we believe in moving faster by starting with the facts.

  • Fi Europe 2025

    We're heading to one of Europe's biggest food innovation events: Food ingredients Europe 2025, together with our consortium partner 1-2 Taste.

  • Magie Creations introduces a new twist on Dutch a classic: the π’˜π’π’“π’”π’•π’†π’π’ƒπ’“π’π’π’…π’‹π’†β€¦ with brewer’s grain!

    Magie Creations, the circular food startup behind Brewlicious snack bars, joined the M2 Premium Track to get market-ready.